Ruroc X Muc-Off: The ultimate collaboration in helmet care

Ruroc has partnered up with cleaning specialists Muc-Off to create the ultimate helmet care kits, helping its riders to keep their helmets clean and fresh between rides and whilst on the road.

Renowned for creating the most innovative cleaning products for the motorsport world, Muc-Off has worked alongside the helmet specialists at Ruroc to co-develop two helmet kits designed to maximise the protection of the ATLAS 4.0. Available from 26th January exclusively on the Ruroc website, the range will consist of a ‘Ruroc Helmet Care Kit’ and a ‘Ruroc Helmet Travel Kit’.

HELMET CARE KIT 

When it comes to cleaning and protecting the ATLAS 4.0, the Ruroc Helmet Care Kit is designed to provide riders with everything they need. A must-have for those who want to keep their helmet in top condition and make their design pop all year round, the kit comes complete with a Helmet Visor & Goggle Cleaner (250ml), premium Anti-Fog Treatment (32ml), Foam Fresh interior cleaner (400ml), Matt Finish Detailer (250ml) and two Premium Microfibre Detailing Cloths.

HELMET TRAVEL KIT 

For on-the-go freshness, cleaning and protection with travel-sized products, the Ruroc Helmet Travel Kit comes in a convenient, packable carry bag that can be taken with you on every ride. Complete with a Helmet Visor & Goggle Cleaner (30ml), premium Anti-Fog Treatment (32ml), Premium Microfibre Detailing Cloth and a Ripstop Nylon storage bag, this handy kit is a must-have for any adventure.

Muc-Off’s Visor Cleaner takes care of any residue left on a rider’s visor or goggles – be it dust, dirt or sweat – whilst the Foam Fresh cleaner will gently whisk grime away from the inside of your helmet, suitable for the inside liners and fabrics within the helmet and leaving a fresh Citric Burst fragrance for ongoing freshness that lasts. The Anti-Fog Treatment helps to keep crystal-clear vision even in tough riding conditions, and riders can make fingerprints a thing of the past with the Matt Finish Detailer; specially designed for satin matt and matt finishes, leaving a non-sticky, streak-free finish that reduces dirt adhesion. Making helmet cleaning effortless, the Premium Microfibre Detailing Cloth features incredible split-fibre technology that vastly increases surface area absorbency, whilst maintaining its super-soft feel that’s extremely gentle and safe to use on even the most delicate finishes. 

All products available in the Ruroc bundles are carbon fibre safe, so are the perfect companion to all Ruroc ATLAS 4.0 designs – from the regal matte black and gold combination of the Fenrir design to the classic Raw Carbon finish.

The ATLAS 4.0, the latest evolution of the iconic ATLAS helmet range, is Ruroc’s most advanced full-face motorcycle helmet ever made and one of the very first helmets on the market to exceed ECE 22.06 safety standards by over 20%. Alongside its aggressive style and bold artwork, there’s a significant upgrade in rider comfort, protection and performance with a fully re-engineered plush interior, innovative collaboration with RHEON™ reactive polymer technology, and aerodynamic performance that not only makes it more stable, but also improves acoustic performance by 57%.

GIVEAWAY

To celebrate the launch of the new Ruroc X Muc-Off kits, Ruroc is offering riders the chance to win a custom Muc-Off-inspired ATLAS 4.0 helmet along with both of the brand-new cleaning kits. To enter for a chance to win, simply head over to the Ruroc website and enter your details. The winner will be announced on January 25th.

 

To find out more, please contact press@ruroc.media for more information or call Ruroc’s press office on 01525 270100.

ABOUT RUROC

Founded in 2007, Ruroc pushes the boundaries of design and performance, offering unique products designed to take rider experience to the next level. What began as a team of three passionate about revolutionising the world of snow-sports protection in Gloucester, has become one of the fastest growing brands in the UK, developing cutting-edge motorcycle helmets, such as the ATLAS, along with its sister brand, Enginehawk, revolutionising the industry with modern CE-approved apparel that riders want to wear, on and off the bike. Ruroc now ships helmets to over 100 different countries, employs over 160 members of staff, and has gained a cult following amongst motorsport and snow sports enthusiasts with a network of over four million followers. Ruroc’s mission is to construct the most insane gear that enhances protection in extreme environments. Your mission is to go there.

www.ruroc.com